Understand the customer
Work through this stage as part of the programme route, then apply it to real commerce responsibilities.
Programme pathways
Grow demand
Sales & Customer Growth Programme
A programme for positioning, sales communication, customer trust, campaigns, and repeatable demand generation.
Programme outcome
Attract, convert, and retain customers through clearer commercial communication.
Positioning
Customer insight
Sales conversations
Campaign planning
Retention
Programme map
The learning journey
Shape the message
Work through this stage as part of the programme route, then apply it to real commerce responsibilities.
Build the campaign
Work through this stage as part of the programme route, then apply it to real commerce responsibilities.
Improve retention
Work through this stage as part of the programme route, then apply it to real commerce responsibilities.
Recommended courses
Courses mapped to this programme
These course recommendations are pulled from active course content using the programme keywords and skills.
ITC-401 — Certified International Trade Professional (CITP)
Johnmark Obiefuna
599 Espees #1,227,950
View course
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